
TWO DAYS EXPLORING AUTOMOTIVE EXTREME
At Concorso Italiano and The Paddock, our partnerships are tailored to align with your specific goals and objectives, ensuring maximum impact and value for your brand. Each partnership includes access to premium pavilions, dedicated lawn space for vehicle displays, event magazine advertising, website promotion, tickets, and other customizable options based on your partnership level.
We offer a range of partnership tiers to suit your needs, including:
Title Partnerships
Presenting Partnership
Contributing Partnerships
Supporting Partnerships
Vendor Opportunities
Event Book Advertising
Additional Branding Opportunities
Join us to create a bespoke partnership experience that positions your brand at the center of this prestigious event, connecting you with a discerning audience and amplifying your presence in the luxury automotive and lifestyle market.
50
Automotive Sponsors & Vendors
6,000
Car Enthusiasts
1,500
Exotic, Hyper & Collector Cars
International Car Week is a premier event that draws tens of thousands of affluent and influential individuals to the stunning Monterey Peninsula each August. It’s a celebration of automotive excellence, where luxury, innovation, and heritage come together to honor the past, present, and future of the automotive world.
For Sponsors and Vendors, this is a rare opportunity to connect with a highly targeted, engaged audience that values exclusivity and quality. Aligning your brand with International Car Week means gaining visibility among decision-makers and trendsetters who influence global markets. It’s your chance to showcase your brand in front of individuals who actively seek premium products and experiences.
By participating, you position your brand at the forefront of luxury and innovation, becoming part of an event that celebrates excellence on a global stage. With opportunities for exclusive networking, immersive brand experiences, and unparalleled exposure, International Car Week offers an unmatched platform to elevate your brand to new heights.
GEAR UP YOUR PARTNERSHIP
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Our Most Coveted Package
Gain top-tier visibility with Title Partner naming rights. Your brand will be showcased as "The (Your Brand) Concorso Italiano." Key Benefits
Title Sponsor Naming Rights for 2025
Branding across PR, advertising, social media, signage, and website.
Best of Show award and trophy in your company name, presented by your representative
Microphone acknowledgements of your sponsorship by our emcee and your representative throughout the day
Stage time for your representative to address the audience
Permission to use Concorso Italiano logo and reference sponsorship in print and digital format
4 pages + back cover in Concorso Italiano Event Book. The coveted back cover placement will be offered to the first Title Sponsor to confirm.
10 VIP tickets + VIP parking & 20 General Admission tickets
Standalone event space or pavilion in a premium location.
A dedicated press release announcing your sponsorship, elaborating on your organization, and closing it closely to the collector car world.
Your company literature (you provide) in entrant gift bags and attendee event book bags.
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Concorso Italiano Presented by (Your Company)
This premier sponsorship offers exclusive naming rights as "Concorso Italiano presented by [Your Brand]." Designed to maximize visibility, this ultimate partnership elevates your brand before, during, and after Monterey Car Week, with exposure across all platforms for 6 months. Key Benefits:
Presenting Sponsor Naming Rights for 2025
Prominent branding across PR, advertising, social media, signage, and website.
Microphone acknowledgements of your sponsorship by our emcee and your representative throughout the day
Stage time for your representative to address the audience
Permission to use Concorso Italiano logo and reference sponsorship in print and digital format
3 pages + inside back cover in Concorso Italiano Event Book.
6 VIP tickets + VIP parking and 15 General Admission tickets
Standalone pavilion or custom-sized canopy in a premium location.
A dedicated press release announcing your sponsorship, elaborating on your organization and closely tying your company to the collector car world.
Your company literature (you provide) in entrant bags and attendee event book bags.
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Gain High Visibility at Concorso Italiano
Featured branding on signage, event materials, and digital platforms.
2 pages in the Concorso Italiano event book.
4 VIP tickets + VIP parking and 10 General Admission tickets
20x20 canopy with furnishings in a premium location.
Spotlight in newsletter
Social Media mentions
Your company literature (you provide) in entrant gift bags and attendee event book bag.
Acknowledgement by emcee on microphone
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Showcase Your Brand at Concorso Italiano
Branding on event signage and materials.
1 page in the Concorso Italiano event book.
2 VIP tickets + VIP parking and 5 General Admission tickets
15x15 canopy with furnishings in a premium location.
Your literature (you provide) in entrant gift bags and attendee event book bags.
Mention in newsletter
Social Media mentions
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Establish your presence in the Famed Concorso Italiano Vendor Row
10x10 canopy (expandable to 10x40)
2 General Admission tickets + VIP parking
Social Media mention
Newsletter mention
Business listing in Concorso Italiano event book
FUEL YOUR IMPACT WITH PRECISION
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Enhance Your Visibility During and After the Event
Reinforce your brand’s message with premium placement in the Concorso Italiano event book. Entrants and attendees collect this publication, share it with others, and reference it for years go come as they reflect on day. They also utilize the book as a resource for relevant products and services. Advertising opportunities include:
Full Page: $2,250
Back Cover: $4,995
Half Page: $1,595
Quarter Page: $1,100
Inside Front Cover Spread: $4,995
Inside Back Cover Spread: $4,995
Two-Page Spread: $4,200
Panel Fold 1: $5,775
Panel Fold 2: $4,500
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$1,500.
Exclusive access to Italian car marque exhibitor vehicle owners with morning coffee and pastries, afternoon water and snacks.
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Logo Branding Opportunities Include:
Lanyards $4,000
Volunteer Shirts $3,500
Award Trophies $10,000
Specialty Award Presentation $2,500
Display Vehicle Dash Cards $2,000
Attendee Event Book Bags:$4,500
Entrant Gift Bags: $4,500
Event Golf Cart Signage: $3,500
4-Day Accommodation Package: Contact For Pricing.
Let’s work together
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